Существует ли четвёртая власть?

Существует ли
четвёртая власть?
Это средства массовой
информации.
Хорошо или плохо?
Проблемные вопросы




что такое СМИ?
Что вы думаете о телевидении?
Вы читаете газеты?
А книги – тоже СМИ?
Кому выполнить это задание?
Конечно же 8 «Б» классу ССОШ
№1
В группе, изучающей английский язык, - 12
учащихся:
-на «5» обучаются 3 ученика /25%/
-на «4» -- 2 ученика /17%/
-на «3» -- 7 учеников /58%/
Наши успехи
70
60
50
40
средний
балл
СУО
30
20
10
0
качество
обучения
Наши успехи
Средний балл
3,7
СУО
65
Качество
обучения
41
Слишком много вопросов возникло при
выполнении этого интересного задания
Что такое СМИ?
Сколько видов СМИ вы знаете?
Какое СМИ самое популярное среди учеников
нашей группы
Преимущества и недостатки разных СМИ
Что вы думаете о телевидении?
Любимые телепередачи нашей группы
Моя любимая телепередача (фильм,
Мультфильм, шоу, репортаж и т. д. )
СМИ
ПЛОХО ЭТО ИЛИ ХОРОШО
А книги тоже СМИ?
Чтение в жизни современного подростка.
Печатные книги (из истории книгопечатания)
Библиотеки (школьная, известные библиотеки)
Книги на CD (преимущества и
Недостатки)
Мой любимый писатель / книга.
Вы читаете газеты?
Любимое издание моей семьи.
История создания газеты
Самые популярные газеты в России и
Великобритании
History of mass media
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
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
Types of drama in numerous cultures were probably the first mass-media, going back into the
Ancient World. The first dated printed book known is the "Diamond Sutra", printed in China in
868 AD, although it is clear that books were printed earlier. Movable clay type was invented in
1041 in China. However, due to the slow spread of literacy to the masses in China, and the
relatively high cost of paper there, the earliest printed mass-medium was probably European
popular prints from about 1400. Although these were produced in huge numbers, very few early
examples survive, and even most known to be printed before about 1600 have not survived.
Johannes Gutenberg printed the first book on a printing press with movable type in 1453. This
invention transformed the way the world received printed materials, although books remained
too expensive really to be called a mass-medium for at least a century after that.
Newspapers developed around from 1612, with the first example in English in 1620 [1] ; but
they took until the nineteenth century to reach a mass-audience directly.
During the 20th century, the growth of mass media was driven by technology that allowed the
massive duplication of material. Physical duplication technologies such as printing, record
pressing and film duplication allowed the duplication of books, newspapers and movies at low
prices to huge audiences. Radio and television allowed the electronic duplication of information
for the first time.
Mass media had the economics of linear replication: a single work could make money
proportional to the number of copies sold, and as volumes went up, units costs went down,
increasing profit margins further. Vast fortunes were to be made in mass media. In a
democratic society, independent media serve /electorate about issues regarding government
and corporate entities (see Media influence). Some consider the concentration of media
ownership to be a grave threat to democracy.
Mass MEDIA
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
Mass media is a term used to denote a section of the media specifically
envisioned and designed to reach a very large audience such as the population of
a nation state. It was coined in the 1920s with the advent of nationwide radio
networks, mass-circulation newspapers and magazines, although mass media (like
books and manuscripts) were present centuries before the term became common.
The term public media has a similar meaning: it is the sum of the public mass
distributors of news and entertainment across media such as newspapers,
television, radio, broadcasting, which may require union membership in some large
markets such as Newspaper Guild, AFTRA, & text publishers.
The concept of mass media is now complicated by Internet media (like blogs,
message boards, podcasts, and video sharing) because individuals now have a
means to exposure that is comparable in scale to that previously restricted to a
select group of mass media producers. The communications audience has been
viewed by some commentators as forming a mass society with special
characteristics, notably atomization or lack of social connections, which render it
especially susceptible to the influence of modern mass-media techniques such as
advertising and propaganda. The term "MSM" or "mainstream media" has been
widely used in the blogosphere in discussion of the mass media and media bias.
Electronic media and print
media include:
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Broadcasting, in the narrow sense, for radio and television.
Various types of discs or tapes. In the 20th century, these were mainly
used for music. Video and computer uses followed.
Film, most often used for entertainment, but also for documentaries.
Internet, which has many uses and presents both opportunities and
challenges. Blogs and podcasts (such as news, music, pre-recorded
speech, and video)
Mobile phones, often called the 7th Mass Media, used for rapid breaking
news, short clips of entertainment like jokes, horoscopes, alerts, games,
music, and advertising
Publishing, including electronic publishing
Video games, which have developed into a mass form of media since
cutting-edge devices such as the PlayStation 3, XBox 360, and Wii
broadened their use.
ADVANTAGES AND DISADVANTAGES
OF THE DIFFERENT MASS MEDIA.
 ADVANTAGES of
MM
 to rest, to relax, to
receive information, to
listen (to read) about
famous people, to earn
important events, to
study foreign languages,
to take part in shows and
competitions, to get
something for nothing, to
travel round the world
without wasting money,
to study at home, to find
new friends
 DISADVANTAGES of
MM
to have no time to
communicate with relatives
and friends, to damage your
eyes, to get lazy, to put on
weight, to have no time for
sport activities in the fresh air,
to stop writing letters to your
relatives, to learn about the
bad side of life, to get
nervous, to sleep badly after
horror films
WHICH MEDIA IS THE MOST POPULAR AMONG THE
STUDENTS OF OUR FORM?
TV
Newspa The
per
Internet
3
1
Radio
1.
Васильева
Мария
2
2.
Голубева
Дарья
1
2
4
3
3.
Горбушина
Надежда
1
3
4
2
4.
Деньков
Артём
1
2
4
3
5.
Ёркин
Максим
1
2
4
3
6.Жаворонков
Иван
2
4
3
1
4
WHICH MEDIA IS THE MOST POPULAR AMONG
THE STUDENTS OF OUR FORM?
7.
Зайцев
Илья
2
3
1
4
8.
Калмыков
а
Ксения
1
3
4
2
9
Козлова
Ксения
2
1
4
3
10.
Милова
Алёна
3
1
4
2
11.
Степанов
а
Ирина
1
2
4
3
12.
Фёдоров
Валерий
2
4
3
1
19
30
41
31
WHICH MEDIA IS THE MOST POPULAR AMONG
THE STUDENTS OF OUR FORM?
баллы
место
TV
19
I
Newspapers
30
II
Radio
31
III
the Internet
41
IV
THE MOST POPULAR MASS MEDIA
AMONG THE STUDENTS OF OUR
FORM IS
T E L E V I S I O N
Television

It is almost impossible to imagine our life without TV. It plays a great and
a very important role in the life of modern man. There is practically no
family that doesn't have a TV set. TV is one of the mass media kinds.
Radio and newspapers tell us about different events but TV not only tells
but also shows. TV has a lot of channels and everybody can watch the
programs he likes. Our television suggests various programs: talk show
and game show, news and sporting events, about animals and about
foreign countries and so on. Soaps-lovers can watch their favorite films
almost every day. TV shows us a lot of films of different countries:
detective and melodrama, comedy and thriller. As for me I like to see
adventure films, fantasy, comedies. My favorite sporting events programs
are about volleyball, swimming, track-and-field athletics and gymnastic. I
watch many programs with great interest. These programs are: a wild
nature program, "Anshlag", some game shows and so on. There are a lot
of films (most of them of foreign TV-companies) with a great number of
corpses, with seas of blood now. It's not very good to my mind. I think that
one of the aims of TV is to bring up TV-viewers, to cultivate love to our
country, kindness and other positive features of character.
Advantages and
disadvantages of TV
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
TV has good and bad sides. First of all it keeps people informed, we can learn a lot
of information watching TV. We can choose programs that appeal to us more,
because TV provides programs for all interests. Sometimes we can relax, entertain
ourselves when we are tired. Advertisement on TV gives us information about
different products and it makes easier to choose things to buy. When we watch TV
we learn about the world, famous people and global or recent news.
But TV has a lot of disadvantages. It takes a lot of time and it makes us lazy. And
it's very harmful for our health, expetially eyes. Some violent programs and films
makes people violent. Violence become a vital problem. There is too much
advertisement on TV. Sometimes it can encourage us to buy things we don't need
at all. Watching TV takes all free time from almost all people. We just watch it, not
concentrate, and waste time.
In my opinion we need TV inspire of it's disadvantages. People need something
like information center. As for me I watch TV about one hour a day. I watch it when
I want to learn news or relax and entertain myself. People need TV, but it can't be
the main thing in their life. It's interesting, but not the main thing in our life.
I don't really know what we must do to make TV better. I think we can do nothing.
We just should not sit hour by hour watching TV. I think we must watch only the
most important and interesting things. Because if we see everything we'll become
mad.
POPULAR TV-PROGRAMMES IN UK
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SPORT
COMEDY
FILMS
NEWS
SCIENCE FICTION
DOCUMENTARIES
SOUP OPERAS
MUSIC
DRAMA
POPULAR TV- PROGRAMMES
AMONG THE STUDENTS OF OUR
FORM
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1. COMEDIES
2. ADVENTURE FILMS
3. EDUCATIONAL PROGRAMMES
4. ACTIONS FILMS
5. NEWS
6. CARTOOMS
7. THRILLERS
8-9. SCIENCE FICTION FILMS /
GAME SHOWS
10. SOAPS
11. TALK SHOWS
Newspapers in our life
It is not easy to fancy our life without newspapers, magazines, tabloids, and
reviews of all kind. And what was the first newspaper like? When it was made?
The earliest newspaper appeared in 59 BC in Rome. It was a handwritten
daily newspaper. It was very little – only one sheet. Julius Caesar, the Emperor
of Rome, ordered to post them throughout the city to inform the people about
political events, scandals, military conflicts and executions.
In Europe printed newspapers appeared in the 15th century, when the letter
press was invented. In the 16th century the first printed newspapers were
issued; and in the 19th the production of daily newspapers increased greatly.
People began to read more and the post developed quickly. The first daily
newspaper in England was The Daily Courant Its first issue was published in
London in 1702. In France the first daily newspaper Journal de Paris
appeared in 1777,and soon after that, in 1784, The Pennsylvania Packet
became the first daily newspaper of the United States.
Кто не знает русские газеты: «Комсомольская
Правда», «Правда», «Аргументы и Факты» и т.
д. А английские?
Хотите узнать?
NEWSPAPERS:
- “The Times” /1785 /
- “ Observer” /1791 /
- “Sunday Times” / 1822 /
- “News of the World” /1843 /
- “People” / 1881 /
- “Daily Mail” /1896 /
- “Daily Mirror” / 1903 /
- “Daily Herald” /1911 /
- “Today” / 1986 /
- “The independent” / 1986 /
- “The independent on Sunday” /1990 /
- “European” / 1990 /
Reading in the life of a modern
teenager.
You asked me why I like reading books, didn`t you? I should say books
have been my best friends for many years. I am the only child in my
family and my parents are very busy with their work and I used to spend a
lot of time reading books. They present me with wonderful new books:
fairy tales, fantasy books, science fiction.
When I was a little girl, I loved turning the pages over and over, looking at
the beautiful pictures and guessing what the characters would say and
do. I started reading when I was five. I imagined myself travelling
everywhere, speaking different languages, climbing mountains and flying
to other planets.
Those of my friends who read a lot are smart and interesting to talk to. As
a rule they are very good at English. Reading is a special world full of
adventures and joy.
Lots of my friends are not keen on reading books. They prefer going to
discos, playing computer games, watching TV and videos.
I did not like reading when I was a little boy. As for me it was boring to
sit for hours with a book in my hands and trying to learn what
happened to the characters. I used to play football and basketball with
my friends.

I have to confess, I read very slowly. At school we are given a lot of
homework, so I have to read anyway: history and literature, biology and
geography. So much reading!
I have a computer at home. My father bought me my first CD book and
the situation changed. These days you can read books on CDs of
course they are different from printed books, they are animated, moving
and well illustrated. It is fantastic! It is like a computer game. Turning
the pages over you can see what`s happening in pictures, in colors and
in action. It is really amazing. I think CD books will be much more
popular with teenagers of my generation than printed books.
Our favourite English writer
AGATHA CHRISTIE
Agatha, Dame Christie (1890-1976) – an English writer of popular books and plays, many of
which have been made into films. She helped raise the detective story to prominent place in
literature. Her fiction is noted for its ingenious plots, sustained suspense, and for its everpresent congenial humor. Her most famous characters are the detectives Hercule Poirot and an
elderly spinster Miss Marple. Two of her best-known books are Murder on the Orient Express
and Death on the Nile. Agatha Christie`s play The Mousetrap, also a detective drama, has
been running continuously in London since 1952.
Besides beeing a detective writer, Agatha Christie has written six romantic novels under the
pseudonym Mary Westmacott, several plays and a book of poems. She also assisted her
archaeological husband Sir Max Mallowan of many expeditions to the Near East. .
Robert Burns
Robert Burns (1759- 1796) – a Scottish national poet. Son of a tenant farmer in
Alloway, southwestern Scotland, Burns spent his youth in hard labour and hopeless
poverty. He had only a few years of schooling, but he was an avid reader, esp. of
Shakespeare and Robert Fergusson, a talented Scottish poet (1750-1774), Burns
began writing poetry at the age of fifteen, but he was 27 when his first book–
Poems Chiefly in the Scottish Dialect -- was published in 1789, which won him
immediate success. The source of Burn`s poetry is the life of common toilers and
Scottish folklore. Assense of liberty is the animating force of his genius. His
sympathy fr the Great French revolution is well-known. Burns is deeply aware his
poetry is the inborn gift of quiet mirth which brings with it a touch of fine irony.
The most popular poems by Burns are My Heart`s in the Highlands, John
Barleycorn, The Tree of Liberty, A Red, Red Rose, Auld Lang Syne and many
others.